https://www.youtube.com/watch?v=h-BQJ2zQlkg He IS advocating rape in a way, and he is encouraging social norms that are unacceptable. He preaches that everyone should be forcibly cheerful even if they feel otherwise so everyone should just be fake? Please have a listen, at least to the first minutes, and try to deconstruct why the public thinks he makes sense and what is actually wrong with his message? He has a huge following, a popular youtube channel with other short clips as well. I do think he identifies one or two real problems, but his response to them advocates the very attitudes people have in this capitalist society that causes all the grievances we face every day.